Overview
Dermatologistscaptureyourskinateachvisit,thenseealmostnothinguntilthenextone.Sebumistherecordforeverythinginbetween.
The problem
When I started Accutane, I expected a tool that would help me track what was happening to my skin. There wasn’t one. The closest thing was a camera roll with no context, no timeline and no way to see patterns.
Two sides of one record
For patients
A structured way to tell your skin story over time: photos, notes and patterns, built for Accutane and any long skin journey.
B2C
For dermatologists
Longitudinal data between visits, so decisions come with months of context instead of one appointment’s worth.
B2B
The app
Why now
Accutane patients are some of the most engaged people in skincare. They already track obsessively, in Reddit threads, notes apps and camera rolls. Sebum gives that behaviour a real home.
0
dermatologist interest meetings
B0B + B2C
business model
Brand
Colour
Editorial and bodily: close-cropped skin photography, a serif wordmark and warm, skin-toned gradients instead of clinical blues.
